Detail Project

A Bold and Powerful Launch for Eicher’s Heavy-Duty Pro Series.

What’s Included:

Overview

Eicher Vehicle Launch Event

The Eicher Vehicle Launch was a grand outdoor showcase designed to highlight the brand’s new Pro Series heavy-duty vehicles.
Our team executed a complete event setup — from stage and sound design to vehicle alignment, branding, and lighting — creating an atmosphere that perfectly represented Eicher’s strength, reliability, and innovation.
Each vehicle was displayed with precision detailing, model information boards, and optimal spatial layout, giving visitors a clear and professional viewing experience.
The result was an impactful and visually striking event that captured Eicher’s engineering excellence and bold performance vision.

Project Information

A Grand Product Launch With 250+ Attendees.

Held in an open-air setting surrounded by lush greenery, the Eicher Vehicle Launch created a powerful brand impact.
Our team designed a synchronized display lineup of Eicher’s heavy-duty trucks, including models like the Eicher Pro 6037 and Eicher Pro 6025T, giving each model a dedicated space for brand storytelling.
Guests experienced product walk-throughs, on-ground demonstrations, and expert-led introductions to the new lineup’s features and specifications.
From vehicle positioning to branding aesthetics, every aspect of the event showcased Eicher’s power, precision, and performance-driven design.

 

mg 3606

Event Highlights:

Heavy Vehicle Display Zone

Professionally aligned trucks with custom brand signage and info boards.

Outdoor Lighting & Visuals

Crisp illumination emphasizing design and detailing.

Sound & Presentation Coordination

Clear, engaging communication for guests and media.

Complete Event Management

Smooth coordination of setup, flow, and brand engagement.